1
Fix the profile first
Compare it with the rules in the table below. Correct the name, address or phone that breaks them.
Google Maps · Search · Business Profile
Why is my business not showing on Google?
Check four things, in this order. Is the profile verified? Is it suspended? Did you change it recently? If all three are fine, you are being outranked.
Every fact here was read from Google's own Help Center on 29 September 2026. Sources are linked at the end.
Find your case in one minute
Why is my business not showing on Google Maps?
Start at the top. Stop at the first box that matches your profile.
Check 1 · verification
Google Business Profile verification: every method
Google chooses which methods you see, and you cannot change them. Some businesses need more than one method.
| Method | What you do | Watch for |
|---|---|---|
| Phone or text | Get a code by call or SMS, then type it into the profile | A phone menu system (IVR) cannot receive the code |
| Follow the steps in Google's email | Use an address you can open today | |
| Video recording | Record live on your phone, through the profile, for at least 30 seconds | One unbroken take. Google recommends this method when you are eligible |
| Live video call | Show your shop to a Google support person on camera | Only during your business hours, and offered to some businesses |
| Postcard | Enter the 5-digit code from the card. Most arrive within 14 days | Keep name, address and category unchanged while you wait. Codes expire after 30 days |
| Instant | Google can verify at once if your website is verified in Search Console | Bulk verification for chains works the same way |
Check 1 · the owner's questions
Why is my business not showing up on Google after verification?
- Wait for the email. Google reviews verification in up to 5 business days, and rarely longer.
- Look for the Get verified button. If it is back, Google could not fully verify you. Try another method it offers.
- Give it time. Google says a new business can take up to a month to show in rankings.
- Still missing after that? Go to check 4, the ranking.
Google Business Profile verification without video?
Only if Google offers you another method. Open the profile and select Get verified to see your list. If every method fails, use Google's Business Profile support form.
Google Business Profile video verification failed
Tap Review issues. Google lists what the video missed, such as a name you cannot read on the shopfront. Record one new video with everything from the first one plus the missing part.
| The video must show | A shop customers visit | A business that goes to customers |
|---|---|---|
| Where you are | Street signs, building number, the shops next door | Street signs and landmarks at your business address |
| That you exist | Your signboard, with the same name as the profile | Your tools, equipment or branded shirts |
| That you run it | Open the till, the kitchen or the store room | Unlock the branded van, or show a permit or invoice |
Leave out bank, tax and ID numbers, and other people's faces. Google does not allow them in the video.
Check 2 · suspension
Google Business Profile suspended: what to do
A suspended or disabled profile stays hidden from the public until it is reinstated. Google sends the notice to the account that manages it.
2
Open the appeals tool
Sign in and open the appeals tool. It shows the reason and the policy.
3
Appeal with documents
Add your SSM registration, a licence or a utility bill. The name and address should match the profile.
4
Send it inside 60 minutes
The evidence form closes 60 minutes after you open it. Prepare the files before you start.
5
Wait for the email
A decision can take up to 5 business days. Send one appeal per issue.
6
Keep the old profile
Google asks owners to wait on the appeal. A second profile for the same business breaks the rules again.
Appeal denied? Google offers one more route: a request for additional review, with evidence the first appeal lacked.
What gets a profile suspended
The guidelines Google enforces
| Part of the profile | What Google asks for |
|---|---|
| Who can have one | Customers visit you, or you travel to them. An online-only shop is outside the rules |
| Business name | The real name on your signboard. Leave taglines, phone numbers, branch codes and opening hours out of it |
| Address | Your real premises. P.O. boxes and virtual offices are ineligible |
| Co-working space | Allowed only with your own signage, your own staff, and customers received in business hours |
| Working from home | Plumbers, aircon and other visiting trades hide the address and set a service area |
| How many profiles | One profile per business location, in one account |
| Phone and website | A number under your direct control. Links go to your own business |
Google's guidelines page says it may suspend access for businesses that break these rules.
Check 4 · ranking
Why is my business not showing on Google search anymore?
If the profile is verified, live and unchanged, other businesses are ranking above it. Google names three factors.
| Factor | What it means | What an owner controls |
|---|---|---|
| Relevance | How well the profile matches the search | Complete category, services, hours and photos |
| Distance | How far you are from the person searching | An accurate address or service area |
| Prominence | How well known the business is | Reviews, replies to reviews, and sites that link to you |
Google says there is no way to pay for a better local rank. The work is in the three rows above. Setting up the profile, step by step (in Malay).
How to rank higher on Google Maps: what you control under each factor, and a 30-day plan.
Questions owners type
Not showing on Google: questions and answers
Why is my Google Business Profile only visible to me?
The usual reason is that it is still unverified. Google shows business info on Maps and Search only for verified businesses. Open the profile, select Get verified and finish a method Google offers.
How long is a Google Business Profile under review?
Google says verification reviews take up to 5 business days, and rarely longer. A verification video is reviewed in up to 5 business days too. An appeal decision can also take up to 5 business days.
Why is my verified business not showing on Google?
Check for a suspension notice in the account that manages it. Then check recent edits, which can take up to 3 days to appear. If both are clear, it is a ranking question: relevance, distance and prominence.
My postcard code never arrived. What now?
Most codes arrive within 14 days. Keep the name, address and category unchanged while you wait, and hold off on a new code. A new request cancels the card already in the post.
Can Dijumpai get my suspended profile back?
Only Google reinstates a profile, through its own appeal. We check your profile against Google's rules, point to what breaks them, and help you fix what you control.
Sources, Google Business Profile Help, read 29 September 2026