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Days 1 to 3: your SEDA entry
Log in and fill every field. Tick each category you serve. Write what you install and where.
Solar leads · Solar marketing · 2026
How to get solar leads in Malaysia without door knocking
Before a homeowner calls, they look you up in three places. Google Maps, an AI answer and SEDA's installer list. Show up well in all three and the calls start with you.
Written for solar installer owners. Every scheme rule below was read on SEDA's and the Energy Commission's own pages on 30 September 2026.
What your buyer is buying under
Solar ATAP, SELCO and the end of NEM 3.0
Your buyer asks about the scheme first. Answer it on your own pages, in these words.
| Scheme | Who it is for | The rule that matters to a buyer |
|---|---|---|
| Solar ATAP | Homes and businesses on TNB, from 1 January 2026 | Homes up to 5 kW single phase or 15 kW three phase. Businesses up to 100% of maximum demand, capped at 1,000 kW. Excess energy offsets the bill for 10 years |
| NEM 3.0 | The scheme before ATAP | Its quota offer ran until 30 June 2025. ATAP is for accounts outside NEM and SELCO |
| SELCO | Businesses using solar power on site | Energy Commission guideline for Peninsular Malaysia, June 2026 edition, issued 24 July 2026 |
The line that matters most to you. SEDA's ATAP page says applicants
shall appoint SEDA Malaysia Registered PV Service Provider (RPVSP) for Solar ATAP application submission.Every ATAP job goes through a registered installer, so buyers have one official list to check.
The listing you already pay for
SEDA's registered PV service provider list
SEDA publishes a searchable directory of registered installers. A buyer can look you up there before they sign.
| What a buyer sees on your entry | What to do |
|---|---|
| Company name and category: Domestic, Commercial, Industrial or Agriculture | Tick every category you really serve |
| Phone, website and contact person | Use the same name, phone and website as your Google profile |
| Office address, city and state | Match your signboard and your Maps pin |
| Description of products and services | Write what you install, the system sizes and the towns you cover |
| Qualified persons and their certificates | Keep them current each year |
What it costs. SEDA's terms set registration at RM 3,000, valid until 31 December of the year it is approved. Updating your details costs RM 200. Listing a branch costs RM 300.
SEDA adds that the directory only serves as a listing of contact information.
So the entry gets you checked. Your reviews and your pages get you chosen.
Solar marketing ideas, compared
Eight ways to get solar leads, side by side
Paid channels stop when the payment stops. The rest keep working after you build them.
| Channel | Cost | How fast | What it needs | Who it suits |
|---|---|---|---|---|
| Google Business Profile and reviews | Free | Builds month by month | A verified profile, photos of real installs, a review from every job | Every installer |
| SEDA registered installer list | RM 3,000 a year to register. You need it to file ATAP anyway | Live once approved | Registration and a full description | Every ATAP installer |
| Named in AI answers (ChatGPT, Google AI Mode) | Free to appear. The work is on your pages and listings | Answers move from day to day | Pages that answer buyer questions, one name and phone everywhere, reviews | Installers who want the who should I use?question |
| Google Ads | You pay for each click | Same day, once approved | A budget, a landing page, someone watching the bids | A promotion or a busy season |
| Facebook and Instagram lead ads | Your ad budget | Days | A short form and a call-back within the hour | Home solar, wide reach |
| Bought lead lists | Set by each seller | Same day | Proof each person agreed to be contacted by you | Teams with call staff |
| Referrals from past customers | Free, or a thank-you you set | Slow and steady | Happy customers and a reason to share | Installers with a base of past jobs |
| Developer and property partnerships | Your time, sometimes a revenue share | Months to set up | A track record and crews for volume | Larger installers |
Before you buy solar leads. Ask the seller how each person agreed to be contacted, and whether the same lead goes to other installers. Under section 8 of the Personal Data Protection Act 2010, data may be shared only for the purpose agreed at collection. Otherwise the person must consent.
Factories, shops and offices
How to get commercial solar leads
A business buys under Solar ATAP, up to 100% of its maximum demand and 1,000 kW. Or it buys under SELCO, for power used on site.
A factory owner asks one thing first: what have you built at our size? Answer it on one page per job. Give the size in kWp, the scheme, the town and a photo of the roof.
That page does three jobs. The buyer reads it. Google indexes it. The AI can quote it when someone asks for a commercial solar installer in your state.
Solar installer marketing, step by step
Your 30-day plan to get solar leads online
2
Days 4 to 7: your Maps profile
Pick the most specific true category. Add 10 photos of real installs, each with the town.
3
Days 8 to 12: one page per job type
A page for homes under ATAP. A page for businesses. Each names the scheme, sizes and towns.
4
Days 13 to 18: a review from every job
Put your review QR code in the handover pack. Ask every customer in the same words.
5
Days 19 to 24: call past customers
Ask how the first bills look. Then ask who else should see the numbers.
6
Days 25 to 30: ask the AI
Type best solar installer in
and your town into ChatGPT and Google. Write down who is named, with the date.
Google's words on reviews: More reviews and positive ratings can help your business's local ranking.
Google Business Profile Help, read 30 September 2026.
Where we fit
Step 6, every month, done for you
Each month we ask ChatGPT, Google and the other engines for a solar installer
in your city. We also ask the questions your buyers type. We write down who they name, dated.
Then we make one fix a month to your listings or pages, and show you the result, misses included. Google's own words: There's no way to request or pay for a better local ranking on Google.
So we promise the work, and we show the answers.
The fee is RM 1,200 a month, and we take one solar installer per city. Compare it with 16 Malaysian agencies' prices. See how it works for solar installers.
Questions installers type
Solar leads: questions and answers
How to get solar leads for free?
Use the places buyers already check. A full Google Business Profile with photos of real installs, a steady flow of reviews, a complete entry on SEDA's registered installer list, pages that answer buyer questions, and referrals from past customers. Each one costs the same whatever the number of leads.
How to get solar leads without door knocking?
Be where the buyer looks before they call: Google Maps, AI answers from ChatGPT and Google, and SEDA's registered installer list. Every Solar ATAP application goes through a SEDA registered PV service provider, so buyers have one official list to check.
How to buy solar leads in Malaysia?
Lead sellers set their own prices. Before you pay, ask how each person agreed to be contacted, and whether the same lead goes to other installers. Malaysia's Personal Data Protection Act lets personal data be disclosed only for the purpose agreed when it was collected, or with consent.
How to get commercial solar leads?
Factories and shops buy under Solar ATAP, up to 100% of maximum demand and 1,000 kW, or under SELCO for their own use. They check what you have built at their size. Publish each commercial job with its size in kWp, the scheme and the town.
How to promote a solar business on Google Maps?
Google ranks local results on relevance, distance and popularity. Our Google Maps guide has a 30-day checklist, and our reviews guide covers the review link and QR code.
Sources, read 30 September 2026
- SEDA Malaysia: Solar ATAP, NEM 3.0, Registered PV Service Providers Directory, RPVSP terms and conditions
- Energy Commission (Suruhanjaya Tenaga): Self-Consumption (SELCO)
- Google Business Profile Help: Tips to improve your local ranking
- Google Ads Help: Cost-per-click bidding
- Meta: Lead ads
- Personal Data Protection Act 2010 (Act 709), section 8, Disclosure Principle