1
Complete your Google listing
Name, address, hours, services and contact, the same facts a directory carries (MAB 6.4). Add real photos of the clinic.
Dental clinic marketing · SEO · Malaysia
Dental clinic marketing and SEO in Malaysia, inside the rules
Dijumpai does SEO for dental clinics in Malaysia at RM 1,200 a month, one dental clinic per city, so patients who ask Google and ChatGPT which clinic to visit can hear your clinic's name. Start in 2026 and pay no setup fee. From 1 January 2027, new clients pay RM 1,800 a month and RM 2,500 to start. Every step below stays inside the MAB and MDC rules.
Read from the rules themselves on 24 and 30 September 2026 by Dijumpai. The full plan for any clinic: how to get more patients. Every rule with an example: clinic advertising rules.
On your clinic's website
What your pages may show, and what to leave off
| Show it | Leave it off | The rule |
|---|---|---|
| Name, address, hours, phone | "Best", "first", "most advanced", "terbaik" | MDC guidelines 2.2 · MAB 6.8 |
| Your treatments and your fees | Discounts, packages, "this month only" | MDC Code 1.8(c) |
| Each dentist's qualifications, as facts | "Better than" any other clinic | MAB 5.1 · MDC guidelines 2.4 |
| Articles that explain a treatment | Patient testimonials beside a booking button | MAB 4.5 |
| "Pakar" for a specialist on the register | "Specialist" or "Braces" in the name, unless a specialist runs the clinic | MDC Code 5.2 |
| The date the page was last updated | A celebrity promoting the clinic | MDC guidelines 3.2.9 · MAB 4.6.2 |
A treatment you promote should say it may not suit every patient and depends on an assessment (MDC guidelines 3.2.9).
The KKLIU question
Which pages need a KKLIU?
Some pages offer to treat a condition and ask the patient to book. The law calls that an advertisement (Medicines Act 1956, section 4A). It needs approval from the Medicine Advertisements Board. The KKLIU number and its expiry then go on the page.
Most clinics need three kinds of page. Two of them go up today.
Five steps, all inside the rules
How a dental clinic gets named by the AI
2
Ask every patient for a review
Ask every patient, in the same words. Google's rules bar gifts for reviews and asking only happy patients.
3
One page per treatment you offer
Plain words on what it is, who it suits and the fee. A booking button on it needs your KKLIU.
4
The same name everywhere
Your clinic name, address and phone spelled the same on Google, your site and every directory. The AI trusts a name it sees agree.
5
Ask the AI every month
Type "best dental clinic in [your city]" into ChatGPT and Google. Write down who it names. That is your score.
Who the AI names today: Penang · Ipoh · Kuala Lumpur · Johor Bahru · Petaling Jaya · Shah Alam · Melaka · Seremban · Kuching · Kota Kinabalu, read by Dijumpai.
Dental clinic marketing ideas, inside the rules
Dental clinic marketing, compared: eight channels and the rule to watch
Dijumpai's reading of the rules, for every dental clinic we work with: Google Ads, Facebook ads and any page or message that names a treatment and invites people in need MAB approval first. The rest work on plain facts. A dental clinic answers to the Malaysian Dental Council too. So packages, discounts and special promotions stay out of every channel (MDC Code 1.8(c)).
| Channel | What it needs | The rule to watch |
|---|---|---|
| Google Business Profile | The most specific category, hours, services, real photos of the clinic | Directory facts fit MAB 6.4. Ask the MAB before adding offers |
| Google reviews | One review link or QR code, asked of every patient in the same words | Google bans gifts for reviews and asking only happy patients. Keep testimonials off booking pages (MAB 4.5) |
| A page per treatment | Plain words: what it is, who it suits, the fee | Say it may not suit every patient and depends on an assessment (MDC guidelines 3.2.9). A booking button makes it an advert (Act s.4A) |
| AI answers (ChatGPT, Google AI Mode) | The same name, address and phone everywhere, reviews, pages that answer questions | The AI reads your profile and pages, so their rules carry over. Keep "best" off your own pages (MDC guidelines 2.2) |
| Google Ads | Approved ad copy, a budget, a landing page | An ad that names a treatment and invites people in needs MAB approval first, RM300 per application (Act s.4A) |
| Facebook and Instagram ads | Approved copy, and a fast reply to every message | Same test. Influencers may introduce the premises only, with approval (MAB 4.6.2). Images need the patient's consent (MDC guidelines 2.7). Ask the MAB before any before and after photo |
| GP and specialist referrals | A referral letter, and a report back after every patient | Fee splitting, rebates and kickbacks for referrals are unethical (MDC Code 1.8(g)). Return the patient with a report (MDC Code 1.10(f)) |
| WhatsApp follow-up | One number on every listing, and replies and reminders to patients who wrote to you | Push messages go only to people who agreed first (MDC guidelines 3.2.9(e)). A broadcast that names a treatment is an advert (Act s.4A) |
The 30-day plan for any clinic: how to get more patients in your clinic · Every rule, with an example: clinic advertising rules in Malaysia
What dental clinics ask us
What dental clinics ask us
Does my dental clinic's website need a KKLIU?
Only the pages that offer a treatment and ask the patient to book. The law calls those advertisements (Medicines Act 1956, section 4A). They need approval from the Medicine Advertisements Board, and the KKLIU number goes on them. A listing page and an article that only explains a treatment need no approval.
Can a dental clinic say it is the best in Malaysia?
Keep it off your own pages. The MDC guidelines bar laudatory terms and comparisons (2.2, 2.4), and the MAB guideline keeps a clinic website free of praise (6.8). In Dijumpai's reads of ChatGPT and Google, what gets a clinic named by the AI is reviews, listings and pages that answer patients' questions.
Can I show patient reviews on my clinic website?
Keep testimonials off any page that promotes a treatment or takes bookings: the MAB guideline bars them there (4.5). Your Google reviews live on Google, which is where patients and the AI read them. Ask every patient, in the same words.
How much does SEO cost for a dental clinic in Malaysia?
Most Malaysian agencies charge RM 1,500 to RM 3,000 a month. Dijumpai is RM 1,200 a month, one dental clinic per city, with the price published: the 2026 founding price, yours for as long as you stay. Start in 2026 and pay no setup fee. From 1 January 2027, new clients pay RM 1,800 a month and RM 2,500 to start. What 16 Malaysian SEO agencies charge a month.
What should a dental SEO company do?
Make your clinic's true facts correct and easy to find where Google and the AI read: a complete Google profile, a page per treatment, the same name, address and phone everywhere, and a review asked of every patient. It should charge a fixed fee for the work, since the MDC guidelines bar canvassing and fee-splitting with third parties (3.6). It writes plain facts with zero praise, and each month it reports who Google and the AI name. Results are reported, never promised.
Can a dental clinic run Google Ads or Facebook ads?
Yes, with approval. An ad that names a treatment and invites people in needs Medicine Advertisements Board approval first (Medicines Act 1956, section 4A), at RM300 per application. For a dental clinic, packages, discounts and special promotions stay out even then (MDC Code 1.8(c)).
Language: Bahasa Malaysia
Sources, with the date each was read:
- Medicines (Advertisement and Sale) Act 1956, section 4A. Read 24 September 2026
- Medicine Advertisements Board, Advertising Guidelines for Healthcare Facilities and Services, Amendment MAB 3/2023. Read 29 September 2026
- Malaysian Dental Council, Guidelines and Provisions for Public Information 2022 (2.2, 2.4, 2.7, 3.2.9, 3.6), from the Council's page on the MOH portal. Read 30 September 2026
- Malaysian Dental Council, Code of Professional Conduct 2022 (1.8, 1.10, 8), same page. Read 30 September 2026
This page reads the rules in plain words. For a ruling on your own page, ask the Medicine Advertisements Board.